Fitness Rx
Fitness prescription that will revolutionize
the Personal Training industry in Australia
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Fitness Rx is a unique fitness prescription program based on simple philosophy, yet can potentially can generate millions of dollars per year in income.
Fitness Rx is not an off the shelf product that can be brought, it is a business management skill that combines exercise science (to ensure positive results for clients) and a dynamic sales structure to ensure cash flow and business success.
Fitness Rx training is now being made available to Kenshusei Certificate IV Personal Trainer graduates as an additional training course. Currently all Fitness Instructor and Personal Trainer course training is incorporating the relevent underpinning knowledge into the courses to help kick start the graduates in the future.
Out with the old!
For years now the larger franchise gyms felt they had an answer to the personal training issue. The concept was quite simple sell a PT franchise to a new graduate for say $2000 and charge a weekly rental to the personal trainer of $200 per week plus a percentage of their turnover. The gym is
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happy as it has no real employees to worry about and their income is always there, every week! The personal trainers are also happy, they have a nice big facility that has large volumes of members for them to sell their services and they dont have to outlay 100's of thousands of dollars to set up there own PT facility. So everyone is happy right? Well think again! The gym has just sold 100 franchises to personal trainers, this means 100 personal trainers roaming the floor weekly, they have now become vultures in the eyes of the members. Every time they walk back to their program card, a trainer is standing there preparing for the big sell. Clients become uncomfortable and your here comments like "i cant stand being hounded by the personal trainers". Just because a few big chains adopted this method, many other fitness centres thought that this was the way to go and so just about every gymnasium now uses this "lazy" method of servicing clients. Members have become so switched off to personal training that it is devastating a very worthwhile service industry and business opportunity. Is it any wonder that the Personal Training in general has dropped off so dramatically?
The Fitness Rx has done a total backflip on the forementioned business model and focusses on customer service, results for clients and sales based on the positive results generated via the program. Resultant: facilities can generate millions of dollars, clients are not pressured into personal training, rather they choose to be part of a program that will gain an individual outstanding and timely results. No more selling of crazy 10 and 20 packs!
How do I get involved?
A personal trainer wanting to take there business to the next level must have the following attributes, all of which can be attained via the Kenshusei training programs: -
- Certificate III in Fitness (Instructor) and Certificate IV in Fitness (Personal Trainer)
- "Mastery of Selling" program.
- Fitness Rx licensee / employee course
Contact us!
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